After completing the Nesta toolkit for creative business startup and producing Stage as an ever more finalised service proposal, work has already began on market research methods and promotional techniques of the service, to work towards the final business proposal over the summer period.
Innocent smoothies when starting up chanced their business proposal by heading to a festival with a stall of their branding and products to reach out to their target audience. In a similar fashion, Stage intends to come to life to test the proposal over the summer, by testing the service on a smaller scale from a large hub platform scaled down to a small gathering space such as a branded stall/ creative meeting place. To promote and test the Stage service. Branding, logo and other promotional methods are already underway as part of the research into my business startup proposal.
Finance and cost assessments also formed part of the final Nesta book, which allowed me to forecast my future plan of how much to sell my service to the target audience for and also predict my future profit. After all a business is not just an expensive hobby, but a means of generating profit for the Service I will provide.
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