Stage is a service proposal which provides creative workspace hubs and connects local communities and stakeholders of companies and organisations together in one creative workspace within their community. Aswel as a concept of reversing the recession and improving the situation of the local high st, Stage turns closed shops and failed business premises into temporary creative hubs, of what could be referred to as 'ironic creative business activity'.
The proposal shares my own values as a designer of the need for a creative workspace regardless of the 'job to be done', the need for creatively approaching problems and often the benefit of getting out of your own workspace, to achieve a different perspective on the task at hand, Stage provides the platform to do so.
Whether it's a place for clients to hold meetings, launch their own products (i.e a bank launching a new credit card and needing a platform to do so), or interact with their stakeholders in a suitable venue. The audience is not limited, but the service remains the same, a creative workspace hub of local creativity, the Stage tangible reward of creativity (branded recognition of using a Stage hub) that clients can take away as a reward that reflects the benefit of the experience to the community and promotes the intangible benefit that the client has returned to their own space with a new creative perspective on their 'job to be done',
"Stage you could say is a platform that sells creativity as a reward to it's audience"
The benefit of working at a creative workspace is not understood fully by clients, especially large companies which don't consider themselves to need such a service and work in office spaces which do not provide a creative scene for visualising a task at hand. Yet a company like 'Trifle creative' can go into a clients workspace and turn it into the 'Financial times best place to work'. If a company like this can go into workspaces and provide much needed creativity, then Stage on an even greater scale, turns this around and takes clients out of their workspace as a service and provides them with a temporary platform, connecting the community, local creative people and businesses together to aid a co-creating community.
Connecting Stakeholders
provides local artists and designers a much needed gallery space to display work locally and in turn they provide part of the creative interior aspect of the service itself as payment
provides the local authority with a better high st, with closed shops opening for business once again and encourages them to use the service as a client, working alongside them to provide this local service platform.
provides the local businesses a creative workspace for their business needs and sells the Stage creative reward to them.
provides myself a business platform as a designer to perhaps sell my own stage workspace desk product to clients which is already a finalised concept/ piece of my own work and also other interactions and products I design connecting my work as a product designer and service designer together.
provides the local community with a sense of co-creation to improve society.
Marketing/ promotion
Stage branding and logo is complete and will become a huge part of the proposal when it comes to launching the service and maintaining it as a business. Such as everything from the branded reward clients will receive after using Stage as a symbol of the benefit, to something as small as the branded coffee cups and flyers that attract the local community in to view local design work and business activity at a place where creativity and business activity meets.
The physical environment is not only the 7th 'p' in terms of marketing, but also the most important aspect of Stage as a service and ties in with the Why? question behind Stage and the reason it's the business proposal it has become, to emphasise the importance of a creative process, workspace and the need for a more creative society to tackle the problems of today.
The proposal shares my own values as a designer of the need for a creative workspace regardless of the 'job to be done', the need for creatively approaching problems and often the benefit of getting out of your own workspace, to achieve a different perspective on the task at hand, Stage provides the platform to do so.
Whether it's a place for clients to hold meetings, launch their own products (i.e a bank launching a new credit card and needing a platform to do so), or interact with their stakeholders in a suitable venue. The audience is not limited, but the service remains the same, a creative workspace hub of local creativity, the Stage tangible reward of creativity (branded recognition of using a Stage hub) that clients can take away as a reward that reflects the benefit of the experience to the community and promotes the intangible benefit that the client has returned to their own space with a new creative perspective on their 'job to be done',
"Stage you could say is a platform that sells creativity as a reward to it's audience"
The benefit of working at a creative workspace is not understood fully by clients, especially large companies which don't consider themselves to need such a service and work in office spaces which do not provide a creative scene for visualising a task at hand. Yet a company like 'Trifle creative' can go into a clients workspace and turn it into the 'Financial times best place to work'. If a company like this can go into workspaces and provide much needed creativity, then Stage on an even greater scale, turns this around and takes clients out of their workspace as a service and provides them with a temporary platform, connecting the community, local creative people and businesses together to aid a co-creating community.
Connecting Stakeholders
provides local artists and designers a much needed gallery space to display work locally and in turn they provide part of the creative interior aspect of the service itself as payment
provides the local authority with a better high st, with closed shops opening for business once again and encourages them to use the service as a client, working alongside them to provide this local service platform.
provides the local businesses a creative workspace for their business needs and sells the Stage creative reward to them.
provides myself a business platform as a designer to perhaps sell my own stage workspace desk product to clients which is already a finalised concept/ piece of my own work and also other interactions and products I design connecting my work as a product designer and service designer together.
provides the local community with a sense of co-creation to improve society.
Marketing/ promotion
Stage branding and logo is complete and will become a huge part of the proposal when it comes to launching the service and maintaining it as a business. Such as everything from the branded reward clients will receive after using Stage as a symbol of the benefit, to something as small as the branded coffee cups and flyers that attract the local community in to view local design work and business activity at a place where creativity and business activity meets.
The physical environment is not only the 7th 'p' in terms of marketing, but also the most important aspect of Stage as a service and ties in with the Why? question behind Stage and the reason it's the business proposal it has become, to emphasise the importance of a creative process, workspace and the need for a more creative society to tackle the problems of today.
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