#DesignandMkt

Something inspiring that I read today while glancing through 'The design agenda'  (A guide to successful design management, by Rachel Cooper and Mike Press) A reference which got me motivated about and states exactly what my Service enterprise platform 'Stage' intends to provide.
 "The act of designing requires a combination of logical and intuitive thought which is encouraged in design education. As a solution-led creative activity, design does not always fit easily into the traditional culture of management. 'One goal of design management is to provide an environment that stimulates and supports creative design thinking' and Design can usually be viewed as a strategic planning process that applies the innovative potential of the enterprise with the changing requirements of the market". 
As a designer I am used to managing my own design projects and have experience in the leadership and managing of group design projects, these attributes and my values help to contribute to why my service proposal 'Stage' aims to provide what it does. A creative platform and service to provide clients/ businesses with a creative environment and temporary workspace to creatively carryout their 'job to be done'. While connecting them together with their stakeholders and creative individuals (designers and artists who require gallery space) at the same hub which the local community can interact with (closed shops and failed business premises) within the community. Aiding co-creation, community spirit and regeneration of the local high street scene, of closed shops and lack of creative business activity. Reversing the recession Stage emphasises the reward of creative capital when tackling the problems of today. With the vision of 'Stage' as a service proposal in mind, very interesting reviewing Mike Press' recent research and crowd-sourcing of what design leadership actually is. Seeing responses such as;
 ' creatively connecting the dots, providing an open space in the right direction, transferring what only your eyes can see to the rest of humanity, creating space to empower new opportunity and vision, empowering people to take the lead so they can improve the world for themselves and others, agents of change....and many more great responses' 
All very motivating while reviewing my personal proposal for the Service enterprise 'Stage' as a business start-up, with knowing why it provides what it does as a service and the benefit of doing so to the current market.